Monday, November 21, 2011

Kia Optima hybrid rocks with fuel economy, value and styling

Check out this excellent review of the Kia Optima in the Phoenix Business Journal:

If you are in the market for a midsize hybrid, the Kia Optima is a must for your test-drive list.

New for 2011, the Optima benefits from its all-gas twin’s redesign, which made the Kia a player in the sedan wars with snazzy design and bang for the buck. But while the family sedan market is extremely competitive, there are only a handful of hybrids in this class.

Ford Fusion and its sibling from Lincoln have strong pull with gas mileage of 41 in the city, 36 on the highway. But the Kia checks in at 35/40 -- a little thriftier on the highway, along with its Sonata cousin over at Hyundai. And while Toyota Camry’s hybrid has fallen short in the past, its 2012 remake is expected to reach 43/39. Of course, those are only estimates, and it takes a light touch to hit the high marks.

The Optima hybrid starts at $27,250 (2011 price), including delivery fee, compared with $19,600 for the all-gas sedan, which is rated at 24/35 equipped with the 200-horsepower engine. The Fusion goes for about $1,000 more, and Toyota says the Camry will start at $27,810. Sorry, if you're thinking about federal incentives, that program for hybrids ended at the start of 2011.

Staying true to Kia’s roots, the Optima hybrid is packed with features. It comes with a full lineup of safety features, dual-zone climate control, power driver’s seat, three months of satellite radio, a push-button starter, cruise control, backup camera, fog lamps and Kia’s UVO voice-activated system.

A long chime signals when the car turns on and off – otherwise a very quiet affair. It would be nice if you could change that sound, just like with ring tones.

Our tester added the $5,000 premium technology package, making the Optima quite a swanky ride. It adds goodies such as a panoramic sunroof, navigation, and heated and cooled leather seats.

Either way, though, the interior has a neat upscale look thanks to the model’s 2011 redesign. And the new exterior lines drew lots of compliments, with the hybrid adding a few unique touches.

Optima falls on the smaller end of midsize market, but both front and backseats are comfortable with roomy surrounds. The hybrid’s batteries, however, eat up a good chunk of trunk space.

A 2.4-liter, 4-cylinder engine combines with an electric motor to deliver a combined 206 horsepower. The Optima isn’t particularly fast or sporty, but it does the job and you can watch your miles per gallon hover in the 30-40 range. Designers even copied Ford’s leafy display, which grows with economical driving.

Options for boosting fuel economy outside the hybrid world include the new clean-diesel cars, but the Volkswagen Passat is the only midsize entry unless you move up to luxury brands.

Or, if you downsize a bit, a number of new models -- such as the Hyundai Elantra and Ford Focus -- are hitting the 40 mpg mark for highway driving. Then there is the mileage king among hybrids: the Toyota Prius, at 51/48.

Kia Optima hybrid
Midsize gas-electric sedan

Base price: $27,250

MPG range: 35/40

National Highway Traffic Safety Administration: 5 of 5 stars from front crash; 5 for side impact; 5 for rollover resistance; www.safercar.gov

Web: www.kia.com

Competitors: Buick LaCrosse, Chevrolet Malibu, Ford Fusion, Honda Civic, Hyundai Sonata, Lincoln MKZ, Nissan Altima, Toyota Camry and Prius

Bottom line: A knockout in premium trim and a top contender no matter how it’s dressed.

Read more http://www.bizjournals.com/phoenix/blog/motor_mondays/2011/11/kia-optima-hybrid-rocks-with-fuel.html 

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